Burnt Faith
Helping a Challenger Brandy Brand Look Like a Category Leader
Burnt Faith is one of the UK’s most ambitious challenger spirits brands, bringing a fresh perspective to a category traditionally dominated by heritage names and established distilleries. Over multiple campaigns, we partnered with the team to create premium content that elevated the brand across social media, paid advertising, investor communications, product launches and retail marketing. From flagship products and limited editions to distillery launches and new bottle designs, our role has been to help Burnt Faith look and feel like a brand operating far beyond its size.
Client: Burnt Faith Partnership: Ongoing Brand Partnership Campaign Duration: Multiple Campaigns Across Several Years Services: Creative Development, Brand Films, Product Launch Content, Social Content, CGI & 3D Animation, Motion Graphics, Photography, Paid Social Assets, Retail Marketing Content, Investor Communications, Asset Management Audience: Consumers, Retail Buyers, Distributors, Investors, Spirits Enthusiasts
The Challenge
Building a premium spirits brand requires more than great products.
Burnt Faith needed content that could compete visually with some of the biggest names in the industry while working within the realities of a growing challenger brand’s budget and resources.
Every piece of content needed to support multiple objectives simultaneously:
Build brand awareness
Support product launches
Drive social engagement
Strengthen investor communications
Support retail and trade conversations
Maintain a premium, consistent brand image
The challenge was creating content that felt world-class while remaining agile, efficient and commercially realistic.
Our Approach
Rather than treating each project as a standalone production, we worked as an extension of the Burnt Faith team.
By understanding the brand, the audience and the wider business objectives, we developed a flexible content system that could support multiple campaigns and product launches throughout the year.
Each production was designed to generate a wide range of assets, allowing content to work harder across social, web, paid media, PR and investor communications.
Through careful planning, creative development and efficient production workflows, we helped maximise every budget while maintaining a premium visual standard throughout.
The Deliverables
Across our partnership we have delivered:
Creative concepts and campaign development
Premium brand films
Product launch films
Social-first content
Motion graphics
CGI and 3D content
Product-focused edits
Campaign cutdowns
Website content
Paid social assets
Investor presentation assets
Trade and sales materials
Asset management and delivery
Projects have included:
Burnt Faith Original Brandy
PX Cask releases
Distillery launch content
New bottle design campaigns
Limited edition product launches
The Results
Our work has helped Burnt Faith present itself as a premium, modern spirits brand capable of competing visually with far larger and more established competitors.
By creating flexible content systems rather than one-off deliverables, the brand has been able to maximise the value of every production and maintain a consistent presence across multiple channels.
Most importantly, the partnership has helped Burnt Faith continue building a distinctive identity within a highly competitive category.
What Made The Difference
The strongest partnerships are built on trust and understanding.
Over time we’ve developed a close working relationship with the Burnt Faith team, allowing us to move quickly, work efficiently and consistently produce content that feels true to the brand.
We understand the business, the audience and the ambition behind the brand, helping small budgets go further while delivering work that feels premium at every touchpoint.
